TINTON PARK, ILLINOIS — Payment-processing platform Payroc, an official Affinity Partner of the NSSF®, offers an established cash-discount program to NSSF members that enables sellers to pass along 100% of credit and debit card payment-processing costs to their customers. The program is backed by more than a decade of real-world implementation and trusted by firearm retailers across the U.S. It provides a compliant way for merchants to offset rising card-acceptance costs while maintaining a seamless checkout experience.
With cash discount, consumers are given two price options at checkout—one for card purchases, and a lower amount for cash or check purchases. The higher amount for card purchases covers payment-processing costs. For online purchases, where cash is not an option, consumers can opt for the lower amount by paying with bank-account transfer (ACH) instead of a card.
As processing costs continue to increase, more merchants are exploring ways to protect their margins without raising prices. Cash discount empowers buyers to consider and choose the payment method they prefer while empowering sellers to protect their margins.
Payroc's cash-discount program is designed to meet the unique compliance requirements of firearm retailers. Used by merchants nationwide, the program adheres to card-brand rules and is supported all 50 states. Proper implementation is critical, and Payroc provides the guidance and infrastructure needed to ensure merchants remain compliant while optimizing cost savings.
Payroc is a firearms-friendly payments partner that understands the complex regulatory and industry-specific requirements. Their cost-effective solutions optimize revenue and improve efficiency for sales in bricks-and-mortar locations, venues like gun shows, and online. With a strong focus on transparency, reliability and service, Payroc supports gun sellers with smart, scalable tools designed to meet their operational needs.
For more information on Payroc's cash-discount program, visit their NSSF Payments Advantage Hub.
About Payroc: Founded in 2003, Payroc WorldAccess, LLC, is a global payments ecosystem that helps businesses accept payments and optimize commerce. Payroc ranks among the top merchant acquirers in North America, processing more than $125 billion in volume annually and operating across 50 regions with direct connections to the major card networks. Its proprietary full-stack technology supports vertically tailored card-present, card-not-present, and omnichannel solutions for software providers, financial institutions, and merchants of all sizes. With a focus on innovation, scalability, and award-winning support, Payroc makes payments seamless and drives growth for partners worldwide. For more information, visit payroc.com